Set Top Box Market Key Insights Based on Product Type, End-Use and Regional Demand Till 2020-2027
GMI Research expects the market to expand at a significant
rate during the forecast period. This is mainly due to the growing digitization
of television networks, rising demand for seamless, high-quality video
streaming, and the increasing internet penetration.
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Top Manufacturers in
the Set Top Boxes Market:
·
Comcast Corporation
·
DISH Network L.L.C.
·
Huawei Technologies Co., Ltd.
·
Technicolor SA
·
ZTE Corporation
·
Shenzhen Cozhou Electronics Co., Ltd.
·
Echostar Corporation
·
Kaonmedia Co., Ltd.
·
LG Corporation
·
Samsung Electronics Co. Ltd.
Set Top Boxes Market Dynamics
(including market size, share, trends, forecast, growth, forecast, and industry
analysis)
Key Drivers
The growing digitization of television networks, rising
demand for seamless, high-quality video streaming, and the increasing internet
penetration are the major factors surging the growth of the global Set Top Boxes market. Moreover, the fundamental shift of consumers from conventional
platforms towards digital formats, such as OTT and IPTV platforms, and the
strong demand value-added services with set top boxes including HD channels,
Video on Demand (VoD) services, channel pack subscriptions, interactive videos,
and digital video recording, are the significant factors driving the growth of
the market. Furthermore, increase in the affordability of smart televisions and
technological advancements in the set top boxes, which include Bluetooth
connectivity, the implementation of motion sensors, voice assistant features,
virtual reality and artificial intelligence, the introduction of hybrid and
Android STBs, and IOT (Internet of Things) integration, are projected to bring
new growth opportunities in the market during the forecast period. On the other
hand, limited high-speed internet and data storage infrastructure and the high
production cost will hinder the market growth.
Regional Drivers
Based on the region, North America is expected to dominate
the market in the upcoming years owing to the strong demand for high-end
electronic products, rising adoption of 4K set-top boxes, and rapid economic
development in this region. On the other hand, the Asia-Pacific is anticipated
to grow at a higher CAGR during the forecast period due to increasing consumer
awareness regarding the application of OTT and IPTV Set Top Boxes. In addition
to this, the presence of leading Set Top Box vendors in developing economies
like Japan and China has created various growth opportunities in the market.
Set Top Boxes Market Segmentation:
Segmentation by Type:
·
DTH
·
IPTV
·
Cable
·
DTT
·
OTT
Segmentation by Resolution Type:
·
SD
·
HD
·
Ultra-HD and Higher
Segmentation by Region:
·
North America
o
United States of America
o
Canada
·
Asia Pacific
o
China
o
Japan
o
India
o
Rest of APAC
·
Europe
o
United Kingdom
o
Germany
o
France
o
Spain
o
Rest of Europe
·
RoW
o
Brazil
o
South Africa
o
Saudi Arabia
o
UAE
o
Rest of the world (remaining countries of the
LAMEA region)
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